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Headers and footers provide ways to symbolize actions and ideas.

A) True
B) False

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Helvetica Regular, Helvetica Light, Helvetica Italic, and Helvetica Bold all belong to what group?


A) a typeface
B) a type family
C) a type case
D) a type setting

E) None of the above
F) B) and C)

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margins serve four main purposes within a document. Identify two.

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Margins reduce the amount of information...

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Chapter 7 identifies five goals of document design. One goal is to make a good impression on readers. What are two other goals mentioned in Chapter 7?


A) to help readers find the information they need
B) to use several different colors
C) to help readers remember the information
D) to help readers get through the document quickly
E) to prevent readers from becoming bored or distracted

F) C) and E)
G) None of the above

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Chapter 7 discusses four basic principles for designing effective documents. One is proximity. What are two other basic principles discussed in the chapter?


A) alignment
B) consistency
C) variety
D) contrast

E) A) and D)
F) B) and D)

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Chunking is the practice of using visual patterns to distinguish types of information so that readers can decide what they want to read.

A) True
B) False

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Which of the following is NOT a guideline for creating readable web pages?


A) Use thumbnail graphics.
B) Use complex background images with fine details.
C) Choose conservative color combinations.
D) Avoid decorative graphics.

E) All of the above
F) A) and B)

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Which aspects of typography affect the white space of a document?


A) line length, sentence length, and word length
B) leading, color, and sentence length
C) line spacing, line length, and justification
D) line spacing, headings, and footers

E) A) and C)
F) A) and B)

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In typography, what is leading?

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Leading is line spacing, or th...

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You are writing a report using a template provided by your supervisor. If you increase the margins around your pages by 30 percent and do not change anything else, which aspect of the overall design will change the most?


A) proximity
B) alignment
C) contrast
D) repetition

E) B) and C)
F) C) and D)

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Which document-design practice will most effectively convey the hierarchy within a document?


A) queuing
B) chunking
C) underlining
D) binding

E) A) and B)
F) A) and D)

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well-designed online documents are simple, with only a few colors.

A) True
B) False

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Chapter 7 discusses four basic principles for designing effective print and online documents. One is contrast. What are the other three basic design principles discussed in the chapter?

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The other three prin...

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An idiom is a phrase identified by linguists as universally understandable.

A) True
B) False

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What is the design term for a straight line on a page or screen?

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Such a lin...

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An inappropriate choice in which of following areas has the highest potential to confuse an international audience?


A) the thickness of the paper
B) the type of binding used
C) the graphics used as icons
D) the typeface chosen for body text

E) B) and D)
F) A) and B)

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Which design principle states that the human eye is drawn to-and the brain interprets-differences in appearance between two items?

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The princi...

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What is the difference between a serif typeface and a sans-serif typeface?

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A serif typeface includes seri...

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what can you do to make a website easy to navigate?


A) Use "Back to top" links on long pages.
B) Include a site map.
C) Use a table of contents at the top of long pages.
D) All responses are correct.
E) None of the responses are correct.

F) C) and E)
G) A) and B)

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The most effective way to distinguish one level of heading from another is to use different sizes of type.

A) True
B) False

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